Audiological Devices Market - Global Industry Analysis,Trends and Forecast, 2012 - 2018

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Audiological devices are used for the study of hearing and are used by audiologists for the diagnosis and treatment of hearing loss. Age-related hearing loss is attributed to the normal aging process and other demographic factors such as environmental conditions and occupation. In addition, an individual’s genetic predisposition can also be considered as a significant factor contributing to hearing impairment. With the advent of virtually invisible and compact hearing aid systems, audiology devices are expected to become ubiquitous consumer electronics in the future.
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The progress of hearing aids thus depends on industrial innovations either in incremental or radical steps. Incremental advances are easy to identify as these involve progressions and advancements in the existing technologies, whereas radical changes are unpredictable as they involve introduction of a new concept and technology which has not been used earlier. Early and efficient diagnosis of hearing impairment ensures effective treatment measures to enhance the hearing capacity of the patient. This research report on audiological devices market explains various advancements occurring in this market and analyzes the global audiological devices market by product types as well as by geographic regions. This report comprises an elaborate executive summary, which includes a market snapshot that provides market dynamics of various segments and sub-segments that are included in the report in a precise manner.
A detailed qualitative analysis of the factors responsible for driving and restraining the growth of the global audiological devices market and future opportunities has been provided in the market overview section. This section of the report also provides market attractiveness analysis and porter’s five forces analysis and key players’ market share analysis in 2011 in the audiological devices market.
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The global market for audiological devices by product type has segmented into hearing aids, bone anchored hearing aids (BAHA), cochlear implants and diagnostic devices. Hearing aids devices are further categorized into behind-the-ear (BTE) aids, receiver-in-the-ear aids, in-the-ear (ITE) aids and canal hearing aids (In-the-Canal (ITC). Likewise, diagnostic devices are further segmented as audiometers, tympanometers and otoscopes. The market for these devices has been extensively analyzed based on consistency, effectiveness and sales revenue of the various products developed by the manufacturers. The market size and forecast in terms of USD million for each product has been provided for the period 2010 to 2018. The report on the audiological devices market also provides % compounded annual growth rate (CAGR) for each of the aforementioned market segment and sub segment for the forecast period 2012 to 2018, considering 2011 as the base year.
Geographically, the audiological devices market has been categorized into four major regions: North America, Europe, Asia-Pacific, and Rest of the World (RoW). The market size and forecast for each of these regions have been provided for the period 2010 to 2018 along with CAGR (%) for the forecast period 2012 to 2018. The research study also incorporates the competitive scenario of major players in these regions.
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A list of recommendations has been provided for new entrants to help establish a strong presence and for existing market players to increase their market share. The report concludes with the profiles of major players in the audiological devices market based on various attributes such as company overview, financial overview, business strategies, product portfolio and recent developments. Major market players profiled in this report includes Cochlear Limited, GN ReSound Group, Siemens Healthcare, Sonova Holding AG, Starkey Hearing Technologies, Widex A/S and William Demant Holding A/S.
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